MLB is missing the boat when it comes to scheduling series around holidays. In what should be a perfect opportunity to help some of the teams with attendance under 20,000/game in 2009, MLB decided that four of those six teams should have series away from home this Memorial Day weekend.
Florida and Toronto, a Canadian city that doesn't celebrate Memorial Day, will be the only beneficiaries of having the boon of holiday attendees. Meanwhile Pittsburgh, Oakland, Cleveland, and Kansas City will be on the road.
In a sport where perception is the rich get richer, MLB has seen it fit that the rich will indeed get richer. Teams like the New York Yankees, Chicago Cubs, Los Angeles Angels, San Francisco Giants, Boston Red Sox and Minnesota Twins, or six of the top nine teams in attendance per game in 2009 will get an unneeded boost. These are teams that will sell out no matter what, therefore use the few day game opportunities for those teams that could use the boost.
Considering day games bring in a younger crowd, hence the kids' days around the league on Sundays, it would also be a nice way to expand interest in the younger generation that has more interest in the NFL, or in Pittsburgh the NFL, NHL and NCAA.
Lets also not forget the boost the local businesses and economies would receive. The teams that are hosting these higher attended games will see restaurants filled before and after the games, bar traffic will increase, hotels will see more rooms occupied, parking garages will see more cars, etc.
However, MLB has proven, once again, that they either simply don't care about improving their brand in their least popular markets, or they just don't think.
Oh, and for those wondering, KC, Oakland, Florida, and Toronto are away for the Fourth of July weekend. KC (who did they upset in the scheduling department?), Florida, and Cleveland will be on the road for Labor Day weekend.
--Next Rant...why the Quality Start is so pointless, and it's not why you think.