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Bucs Local TV Ratings up 33%

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Sports Business Journal reports that the Pirates' local broadcast ratings are up 33% this year, to an average rating of 4.52%. It's not clear whether this will directly lead to an increase in Local Broadcast revenues for the PBC - terms of the Root Sports deal aren't public - but at the very least it should give the Club leverage to negotiate for higher rights payments going forward. The leaked financial documents show Local Broadcast revenues for the PBC of between $16.5M and $18.5M for 2007-2008.

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