"Born" would probably be a better verb in this case.
Get ready for more media coverage of the Bucs than you have ever seen, if this continues. And I do mean ever. This is a completely different world than the one that existed in 1992.
We tasted a bit of it last year. I was interviewed on ESPN Hawaii. But, if this lasts, look out.
Also, as I've been noting on twitter, I'm hosting on 970 ESPN in Pittsburgh from 4-7 pm through July 20. Lots of Pirates talk. You can listen here or on the iHeart radio app on your smart phone.